Posts during February, 2011

Danon target healthcare professionals for Activia prescriptions

Posted on 27th February 2011 | 3 comments
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Danon have launched a site called Activia Referral Pad which specifically targets healthcare professionals in an attempt to get them to prescribe Activia, despite losing a class-action lawsuit over their claims that Activia promotes the immune system and the mixed findings thatĀ probiotics may be useful in some medical settings, but may be extremely harmful in […]